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Difference Test
0007DifferenceTest

Difference Test

Determine if there is a perceivable sensory difference between products.
  • Is my product different than the competitor?
  • Will cost reduction/change of ingredient affect the product?
  • Can the consumers notice the difference if I change the source of sweetness in my product?
  • Is the softness of my plant-based product differ from the competitor?
Tools : Pair Comparison, Ranking Test, Triangle Test, Duo-Trio Test, Difference from Control Test
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How we do it

custom-made-design
Custom-made design
Target your pain point, bring the right approach based on your needs; key questions and propose the best way to look into it
targeted
Targeted panel and tools selection
We recruit your targeted panel from both database and on-site as well as selecting the right tool from various methods we had to tailor your purpose objectively
environment-test
Test environment
Setting our test site in sensory lab, consumer’s home and central location test, all possible under requested
hand-on-result
Hands-on results
With quantitative and qualitative raw data and statistically analysis plus professionally executive summary serve you at best of actionable results for your decision making